Download this social media content strategy that I recently completed for a medical device company. It demonstrates how I leveraged insights from the competitor analysis and target market research to form a cohesive social media strategy. The document outlines how to execute the social media campaigns to maximize ROI and advance the company’s goals. It includes details on the: ● Social Platforms● Target Markets● Content Strategy● Content Topics● Content Distribution● Content Calendar
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Brand Messaging Guidelines
This SaaS brand messaging blueprint demonstrates how I leveraged insights from the company SWOT, target market research, and competitor analysis to differentiate the SaaS company in the marketplace. It includes key messages for three distinct audiences and their specific pain points, value propositions, differentiators, and other key messages.
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